Visuelles Archiv der Impfkampagnen
An dieser Stelle sammle ich Kommunikationskonzepte, die für die Impfung gegen das Coronavirus werben oder über Covid-19 informieren. Zur Situation in Deutschland habe ich mir hier eigene Gedanken gemacht und einen konkreten Vorschlag entworfen.
The images you chose to accompany your messages are often just as important as the information inside. Try to avoid using imagery that is frightening, such as large ne edles, because this could sustain the notion that vaccines are something to feel anxious about. Instead try to use images that illustrate the protective power of vaccination.Quelle: Social Media Toolkit der Europäischen Kommission
Now the Ad Council is preparing to convince people that a coronavirus vaccine is safe. Only about 60% of American adults say they would get the vaccine, according to a recent survey by the Pew Research Center. That’s up from about 50% in September, well before vaccines were announced.Convincing You To Get The Coronavirus Vaccine – NPR
Centers for Disease Control and Prevention
Wear a sticker saying you got the COVID-19 vaccine? The CDC thinks it could help. Public health experts want people to publicize their COVID-19 vaccination.Quelle: ABC News
You should receive a vaccination card or printout that tells you what COVID-19 vaccine you received, the date you received it, and where you received it.
V-safe is a smartphone-based tool that uses text messaging and web surveys to provide personalized health check-ins after you receive a COVID-19 vaccination.
A digital record of your COVID-19 vaccination plus 2nd dose reminders and an integration with Apple/Google Wallet.
New York Presbyterian
Société nationale des chemins de fer français (SNCF)
Bahrain Ministry of Health
Italian Special Commissioner for the Covid-19 emergency
The architect Stefano Boeri – together with a team of consultants and free of charge – has conceived and developed the architectural and communicative concept behind the anti-Covid-19 vaccination campaign.Quelle: Stefano Boeri Architetti
National Health Service (NHS)
Images have been released of a credit card-sized document that will be given to recipients of the COVID-19 vaccine in the U.K., recording the specifics of the medication and reminding them to receive a second dose of the jab.Quelle: CTVNews.ca